Taptober — Global Oktoberfest league with gamification

The Challenge

Oktoberfest is the world's largest folk festival, but engagement is limited to a few weeks in Munich. The client wanted a platform that transforms this seasonal experience into a year-round, global community with proven retention mechanics.

The Solution

Mobile App (iOS & Android)

• Weekly streaks with milestone badges — FestBronze (4w), FestSilver (12w), FestGold (24w), OktoberLegend (52w)
• Quiz engine with three difficulty levels, timers, and haptic feedback
• Daily trivia with streak bonuses (+20% at 3 days, +50% at 7 days)
• 6 leaderboard views — Local, Global, Friends, City, Country, Tents
• Live festival events with QR check-ins and challenges
• Head-to-head duels for 1v1 quiz battles
• Battle Pass with progression and prizes

Organizer Portal & Superadmin HQ

• Festival/tenant management, quiz creation, event management
• Sponsor and prize administration with geo-compliance
• Push notification campaigns and revenue analytics
• AI-generated trivia questions, anti-cheat, Stripe integration

Technology

Results